On the subject of social media marketing you’ll often read that it’s important to be an active part of the social community and to work on building a strong profile for yourself.

You know me. Once something cool happens, I try to figure out ways to share, to get you involved, and to try and inform on what I learn as I learn it.

If your job or current tasklist includes building a social media strategy for your organization (or yourself, personally), you should be thinking about the branding created by the profiles you create.

Social Networking sites can be much more than fun distractions and a way to keep track of your friends. Used correctly they can be very powerful List building tools.

Generate Awareness - Simply to inform the market that a commercial offering exists. This is often combined with other objectives.

Obviously there are many ways to get links from social media. One such technique is to establish profiles on various social media, and link from your profile on those sites, back to your web site.

How we love these lists. Again and again we see people put lots of hard work and insights to develop these lists that are timeless.

This is a treasure trove folks. Twenty free ebooks on social media and how to use this new form of community building and sharing for marketing purposes.

There is no cookie cutter approach to social media marketing. Your strategy will depend on 1) Your goals - SEO, PR, traffic ( to drive awareness? advertising click-thus?

Most bloggers would love to get more traffic with social media, regardless of how much they’re getting now. Unfortunately, a relatively small percentage of bloggers ever see significant results.