You’re slaved over your post - crafting titles, opening lines, adding depth, designing the post to be eye catching and more - you select the perfect time for your post to go live and hit ‘publish’!

It’s over - another post ‘released’ into the wild - there’s nothing more you can do except sit back, see how people like it and start on your next post…. or is there?

Instead of seeing the moment of publishing a post as the end point in the posting cycle of a post - I see it as the birthing moment of a post. The work has only just begun and what you do in the minutes and hours after it goes live can exponentially increase the effectiveness of the post!