PPC Coach - Most newbies excel with a mentor or coach when learning things and PPC Coach is just that for PPC. I’ll do a full review of this one in the future but it’s worth at least one month at PPC Coach just to watch all the videos and read the forums for hours. Highly recommended.

Adcenter Tools - Microsoft has some really cool ppctools. For instance, check out this tool that will tell you the commercial intent of the visitors for a keyword or a url (great for ppc or seo). Another cool tool is one that will automatically try and create ppc ads based on a url.

Adwords Preview Tool - Want to be able to click on your adwords ads for testing without costing you a dime or raising your impressions? This is the tool for you. Seriously, you can click on your ads here all day long and it’s no cost to you. Everyone should bookmark this page.