On the subject of social media marketing you’ll often read that it’s important to be an active part of the social community and to work on building a strong profile for yourself. Sometimes it’s assumed by those who are new to social media that the primary or sole reason for this is to submit or vote for your own content. While this can be one reason for building a profile, it’s far from the only benefit.In this post I’d like to take a look at 9 potential reasons to build your profile. It’s unlikely that all will apply to you, but hopefully when looking over this list you’ll see that a strong profile can be beneficial for a number of reasons.

As I already mentioned, this is often the first assumption for those who are new to social media, and it’s an obvious reason. Whether you’re going to submit your own content or not, having a strong profile can help to get more attention to your blog, or to your posts on other blogs.