Link building is an essential tool for SEO, and using social networks and other social media can be a fun way to build links. Using popular social networks such as Myspace and Facebook allow a website owner to connect with relevant consumers or business owners and presto: increase traffic to a website by suggesting a specific link (yours) to check out!

Millions of computer users spend a majority of their internet time on social networks including Myspace and Facebook. Having a Myspace profile allows is another way for a company to be found outside of major search engines. A Myspace or Facebook profile make a website accessible to target audiences just by “being there”.