Twitter has set the social media world on fire. It is fast, effective, and even the most stodgy internet user must admit that it is pretty fun. The idea, of course, is that you build your own community of people with similar interests and exchange short 140 character messages with them on any and every topic. Twitter is going 24/7, it is easily done via mobile devices, and it helps create a ‘human face’ for both online and brick-and-mortar businesses.
However, if you are planning to engage in Twittering (or even if you’ve already jumped in with both feet) there are a few rules of etiquette—or Twittiquette—that you want to remember if you’re going to use the application for your business: